Ask an AI engine for the best help desk software, and it cites a stack of "best help desk" lists.
Ask it how to choose an accountant, and those lists mostly disappear. Guides and firm pages take their place.
That flip was the most useful thing we found after sorting 308 AI citations by page format.
Short answer: no single AEO format wins everywhere. Roundups win software questions. Explainers and service pages win services questions. And your pricing page is where answers get your numbers, right or wrong.